Museum takes immersive art installation underground in Santa Barbara to create unique experience
Museum of Contemporary Art Santa Barbara's Gaze...Are you Looking? event Saturday night is a fundraiser for exhibition and education programs.
A South Coast art museum is holding its biggest event of the year this weekend in spectacular fashion. It mixes art, music, food, and dancing, and it’s all underground.
Saturday night's Museum of Contemporary Art Santa Barbara event is called Gaze...Are You Looking?
"We really want everybody to feel like they are immersed in a special, unique experience from the moment they come inside," said Alexandra Terry, the Chief Curator for the Museum. She leads us down two flights of stairs under the shopping center.
We arrive in a huge underground room. There are projected images on one wall. Another area is like a giant living room, all decorated in silver as a tribute to legendary artist Andy Warhol.
Virtual Reality artist Travis Hutchison is using some of his 60’s, 70’s and 80’s themed films for the installation.
"We'll have the VR so you can experience that, and I hope everyone does," said Hutchison. "But, we want to take it out of the headset, and into the space, so you can actually walk through it."
The installation will feature some of his VR films, like one about David Bowie in his Ziggy Stardust period.
Saturday night's Museum of Contemporary Art fundraiser for its exhibition and education programs will feature the immersive art, food and cocktails, DJ’s, and dancing.