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'Flipping' Sneakers Is Highly Profitable

Wed, July 4, 2012 8:00am

Story by Ilya Marritz




Listen to this story on npr.org »

Maybe you won't pay several hundred dollars for a pair of sneakers, but there are a lot of people who will — providing they are the right sneakers. Demand for certain models has spawned a robust market for resellers — people who buy up the available supply and resell them for a profit.

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