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Supermarket Chain With 12 Locations In Ventura County Says It May Sell Some, Or All of Its 200 Stores

Posted on Thursday, December 6, 2012 1:50pm


A supermarket chain which has a dozen stores in Ventura, and Santa Barbara Counties says it may sell some, or all of its outlets. British supermarket giant Tesco announced that it may step away from its “Fresh and Easy” chain, citing higher than expected costs, and lower revenue than expected.

The five year old chain offered mid-sized markets which featured fresh produce and prepared meals, with prices often lower than major supermarket chains. The chain tries to keep prices low with small staffs, and self-serve checkout for customers.

Tesco has 200 stores in the western U.S., including nine in Ventura County, and three in Santa Barbara County.

Company officials say it’s likely, but not certain Tesco’s presence in America may end. They say they’ve talked to other companies interested in buy some, or all of the U.S. chain, or perhaps partnering with Tesco.


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