They were once labels on wooden crates of citrus from California, with names like “California Dream.”
While the use of the labels ended more than a half century ago, some of the distinctive branding efforts are now being recognized for the artistic merits. It’s the focus of an art show in Santa Paula, at the Santa Paula Art Museum. KCLU’s Lance Orozco has the story.
Click on link to listen to/download story: Citrus Labels Art Exhibition